If your Web site was built more than three years ago, it’s probably time to renovate. Web technologies are constantly changing and sites need to be adapted to different environments that didn’t exist just a few years back. Many older sites don’t play very well with smartphones and tablets (or even laptops). If you haven’t yet, you owe it to yourself to view your existing site on a tablet such as the iPad: you may be surprised to find important elements are not functioning, are displaying badly — even missing outright — due to software and/or hardware incompatibilities. If your site has Flash on it, no one on an iPhone or iPad can use that part of your site.

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