Dance Victoria website

Highlights, Website, Branding

Dance Victoria


The client needed their existing Web site redesigned to be consistent with their other marketing materials; it also had to be made so that the client could maintain some parts of the site with minimal technical knowledge required. We brought their branding over from their print materials (we have done all posters, display ads, program guides, signage since the not-for-profit society was formed in 1996). In turn, the design of the Web site has influenced the print materials in the last two years. We also modernized the client’s ability to capture and use membership data.




Dance Victoria needed a way for users to search for and find dance programs offered by local dance studios, one of the many resources the client provides free to the Victoria dance community, so we built a specialized search page which displays results by genre and target age.